In the light of a groundbreaking study revealing a significant preference for vocational skill development over traditional schooling among 35,000 out-of-school children, including those in juvenile justice processes, KFC Thailand and Panya Galp Foundation is ramping up its efforts to combat dropout rates with their KFC Bucket Searchinitiative. Initially integrated into the Equitable Education Fund (EEF) Thailand’s Innovative Financing framework as a scholarship initiative, KFC Bucket Search has now evolved to significantly amplify impact. This now expanded initiative aims to empower youths with essential skills and educational opportunities that align with their career aspirations. By equipping them with practical, income-generating skills alongside academic credentials, KFC Bucket Search democratizes educational access, offering a pathway for all children to reintegrate into society with purpose. More than just a program, it serves as a vital gateway for youths to overcome challenges, cultivate careers, secure livelihoods, and achieve self-reliance.
KFC Bucket Search addresses the critical issue of economically disadvantaged children and youth who have dropped out of formal education, highlighting poverty as the primary barrier hindering their academic continuity. It champions the belief that every child possesses untapped potential deserving of equal opportunities. Rather than focusing solely on reintegrating these children into the conventional schooling system, the initiative recognizes the diversity of individual skills and circumstances. It aims to empower them through personalized educational paths tailored to their backgrounds, interests, and talents.

In collaboration with the Panya Galp Foundation, KFC Bucket Search has transformed KFC’s establishments into flexible learning environments, reminiscent of a high school setting. Central to this effort is the “Entrepreneurship” program, a year-long program designed to seamlessly integrate practical work experience with essential academic subjects. Mirroring KFC’s training structure, which encompasses both front-end customer interactions and back-end operational management, the program strategically rotates participants through various departments every three months. This structured approach ensures a comprehensive understanding of operational intricacies, with an emphasis on hands-on application over traditional memorization. The program is intricately designed to equip aspiring young entrepreneurs with contemporary professional and entrepreneurial skills essential for fostering self-reliance. Comprehensively covering vital areas such as customer service excellence, stringent food safety protocols, culinary proficiency, effective sales strategies, business communication acumen, financial literacy, and strategic marketing insights, it caters specifically to the needs and ambitions of its participants.

Throughout their tenure, participants follow a meticulously structured curriculum that adheres to core educational standards, meticulously tracked and documented in a detailed logbook. Their progress is evaluated and graded every semester, with practical training and ongoing performance assessments seamlessly integrated into the educational framework. This innovative approach not only imparts practical skills but also validates their real-world experiences at KFC through academic credits, creating a tangible connection between hands-on achievements and educational milestones. The KFC Bucket Search initiative has commenced accepting applications from children transitioning from juvenile centers, who will undergo interviews at KFC establishments where they aspire to work and equip themselves with the skills and competencies necessary to navigate their futures independently. 

Moreover, KFC Bucket Search’s flexibility extends to multiple learning modalities of the Entrepreneurship program, including online and remote education, enhancing accessibility for all participants. Additionally, collaborations with educational authorities ensure ongoing relevance and adaptability, incorporating continuous feedback to continuously refine and enrich the learning experience. By reducing unnecessary learning time, optimizing learning efficiency, and fostering holistic development, the initiative aims to unlock each child’s full potential, nurturing future entrepreneurs with essential management skills. 

Looking forward, ambitious plans are in place to scale this transformative educational model through new partnerships, thereby broadening its reach to more children who have disconnected from traditional schooling systems. This expansion will also diversify the range of subjects available, allowing students to select based on their aspirations and preferences, thereby enhancing the program’s relevance and appeal. This will ensure that every child, regardless of their background, can access tailored educational opportunities that align with their unique interests and future goals.

KFC and the Equitable Education Fund (EEF) Thailand align closely in their commitment to supporting educational initiatives through practical actions rather than mere policy advocacy. Their collaboration exemplifies a shared dedication to addressing challenges effectively, evident in their partnerships with community networks like the Panya Galp Foundation. Central to KFC’s investment in the EEF is a child-centric approach that prioritizes expanding life choices through diverse educational opportunities beyond traditional scholarships. Initially, the partnership focused solely on providing scholarships; however, it has since expanded to include tailored skill-building workshops and activities aimed at building confidence and broadening horizons. The initiatives adapt programs originally designed for staff training, making them suitable for children, with transferable learning experiences accredited for academic purposes.


The KFC Bucket Search initiative reveals valuable insights into the aspirations of children transitioning from juvenile facilities, focusing on identifying diverse interests and career paths beyond conventional academic routes. This exploration has uncovered a spectrum of vocational interests ranging from essential creative skills to specialized areas such as culinary entrepreneurship and hairdressing. Flexibility in education is crucial, allowing students to acquire practical skills while earning academic credits that integrate real-world experience with educational standards. Beyond meeting educational needs, the initiative fosters self-reliance, expands career horizons and promotes personal and professional growth among participants.

In this flexible learning environment, standards of quality akin to university education promote enhanced engagement and personalized learning paths. Students actively participate in designing their schedules and activities, fostering autonomy and accountability. Moreover, targeted support for vulnerable groups, such as children in the juvenile justice system, is essential. Beyond immediate interventions, creating opportunities for these youths to share their skills and passions amplifies community impact. Collaboration between public and private sectors like the EEF and KFC’s partnership through the KFC Bucket Search initiative is pivotal in addressing educational crises, and advocating for broader awareness and action to dismantle barriers and empower underprivileged and marginalized children and youth.

The KFC Bucket Search initiative represents a profound paradigm shift, reframing the lives of out-of-school children and youth not as objects of pity, but as a clarion call for systemic change and social inclusion. By offering these underprivileged and marginalized individuals opportunities to develop their skills and confidence, the initiative boldly challenges the societal norms that have long relegated them to the fringes. This transformative vision aligns seamlessly with the mission of the Equitable Education Fund (EEF), which is dedicated to reducing educational inequality through rigorous research, impactful collaboration, and unwavering support for children, youth, and adults in need. 

Through its pioneering innovative financial models that intertwine state mechanisms and inventive financial mobilization, the EEF is forging alliances that transcend corporate philanthropy into a comprehensive safety net. This safety net extends beyond mere scholarship provision, evolving into a vision where the unexplored potential of the disadvantaged is celebrated rather than ignored — a future where every child, regardless of their circumstances, is empowered to realize their fullest capabilities and liberate themselves from the cycle of generational disadvantage. This commitment to fostering a culture of equal opportunity stands as a tried-and-true testament to the transformative power of collective action when disparate entities unite under a common vision — one that extends beyond educational realms to uplift communities and foster societal progress. Only through this shared vision and collective commitment can hope be inspired and the flames of change be ignited in the hearts of those long denied a fair chance at success.